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Capitalist Heroes

Capitalist Heroes

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October 10, 2007

Ayn Rand published her magnum opus, Atlas Shrugged  in 1957. It's an enduringly popular novel -- all 1,168 pages of it -- with some 150,000 new copies still sold each year in bookstores alone. And it's always had a special appeal for people in business. The reasons, at least on the surface, are obvious enough.

Rand's perspective is a welcome relief to people who more often see themselves portrayed as the bad guys, and so it is no wonder it has such enthusiastic fans in the upper echelons of business as Ed Snider (Comcast Spectacor, Philadelphia Flyers and 76ers), Fred Smith (Federal Express), John Mackey (Whole Foods), John A. Allison (BB&T), and Kevin O'Connor (DoubleClick) -- not to mention thousands of others who pursue careers at every level in the private sector.

It's time for executives and entrepreneurs to stop apologizing for creating wealth.

Yet the deeper reasons why the novel has proved so enduringly popular have to do with Rand's moral defense of business and capitalism. Rejecting the centuries-old, and still conventional, piety that production and trade are just "materialistic," she eloquently portrayed the spiritual heart of wealth creation through the lives of the characters now well known to many millions of readers.

Hank Rearden, the innovator resented and opposed by the others in his field, has not created a new type of music, like Mozart; rather he struggled for 10 years to perfect a revolutionary metal alloy that he hoped would make him a great deal of money. Dagny Taggart is a gifted and courageous woman who leads a campaign -- not to defend France from England on the battlefield, like Joan of Arc -- but to manage a transcontinental railroad and, against impossible odds, to build a new branch line critical for the survival of her corporation. Francisco d'Anconia, the enormously talented heir to an international copper company, poses as an idle, worthless playboy to cover up his secret operations -- not to rescue people from the French Revolution, like the Scarlet Pimpernel -- but to rescue industrialists from exploitation by ruthless Washington kleptocrats.

Economists have known for a long time that profits are an external measure of the value created by business enterprise. Rand portrayed the process of creating value from the inside, in the heroes' vision and courage, their rational exuberance in meeting the challenges of production. Her point was stated by one of the minor characters of "Atlas," a musical composer: "Whether it's a symphony or a coal mine, all work is an act of creating and comes from the same source: from an inviolate capacity to see through one's own eyes. . . . That shining vision which they talk about as belonging to the authors of symphonies and novels -- what do they think is the driving faculty of men who discovered how to use oil, how to run a mine, how to build an electric motor?"

As for the charge, from egalitarian left and religious right alike, that the profit motive is selfish, Rand agreed. She was notorious as the advocate of "the virtue of selfishness," as she titled a later work. Her moral defense of the pursuit of self-interest, and her critique of self-sacrifice as a moral standard, is at the heart of the novel. At the same time, she provides a scathing portrait of what she calls "the aristocracy of pull": businessmen who scheme, lie and bribe to win favors from government.

Economists have also known for a long time that trade is a positive sum game, yet most defenders of capitalism still wrestle with the "paradox" posed in the 18th century by Adam Ferguson and Adam Smith: how private vice can produce public good, how the pursuit of self-interest yields benefits for all. Rand cut that Gordian knot in the novel by denying that the pursuit of self-interest is a vice. Precisely because trade is not a zero-sum game, Rand challenges the age-old moral view that one must be either a giver or a taker.

The central action of "Atlas" is the strike of the producers, their withdrawal from a society that depends on them to sustain itself and yet denounces them as morally inferior. Very well, says their leader, John Galt, we will not burden you further with what you see as our immoral and exploitative actions. The strike is of course a literary device; Rand herself described it as "a fantastic premise." But it has a real and vital implication.

While it is true enough that free production and exchange serve "the public interest" (if that phrase has any real meaning), Rand argues that capitalism cannot be defended primarily on that ground. Capitalism is inherently a system of individualism, a system that regards every individual as an end in himself. That includes the right to live for himself, a right that does not depend on benefits to others, not even the mutual benefits that occur in trade.

This is the lesson that most people in business have yet to learn from "Atlas," no matter how much they may love its portrayal of the passion and the glory possible in business enterprise. At a crucial point in the novel, the industrialist Hank Rearden is on trial for violating an arbitrary economic regulation. Instead of apologizing for his pursuit of profit or seeking mercy on the basis of philanthropy, he says, "I work for nothing but my own profit -- which I make by selling a product they need to men who are willing and able to buy it. I do not produce it for their benefit at the expense of mine, and they do not buy it for my benefit at the expense of theirs; I do not sacrifice my interests to them nor do they sacrifice theirs to me; we deal as equals by mutual consent to mutual advantage -- and I am proud of every penny that I have earned in this manner…"

We will know the lesson of Atlas Shrugged has been learned when business leaders, facing accusers in Congress or the media, stand up like Rearden for their right to produce and trade freely, when they take pride in their profits and stop apologizing for creating wealth.This article was first published in The Wall Street Journal.

David Kelley

ABOUT THE AUTHOR:

David Kelley

David Kelley is the founder of The Atlas Society. A professional philosopher, teacher, and best-selling author, he has been a leading proponent of Objectivism for more than 25 years.

Dr. David Kelley
About the author:
Dr. David Kelley

David Kelley fundó The Atlas Society (TAS) en 1990 y se desempeñó como director ejecutivo hasta 2016. Además, como director intelectual, era responsable de supervisar el contenido producido por la organización: artículos, vídeos, charlas en conferencias, etc. Se retiró del TAS en 2018, permanece activo en los proyectos del TAS y continúa formando parte del Consejo Directivo.

Kelley es filósofa, profesora y escritora profesional. Tras obtener un doctorado en filosofía en la Universidad de Princeton en 1975, se incorporó al departamento de filosofía del Vassar College, donde impartió una amplia variedad de cursos en todos los niveles. También ha enseñado filosofía en la Universidad de Brandeis y ha dado conferencias con frecuencia en otros campus.

Los escritos filosóficos de Kelley incluyen obras originales sobre ética, epistemología y política, muchas de las cuales desarrollan ideas objetivistas con nueva profundidad y nuevas direcciones. Es el autor de La evidencia de los sentidos, un tratado de epistemología; Verdad y tolerancia en el objetivismo, sobre temas del movimiento objetivista; Individualismo desenfrenado: la base egoísta de la benevolencia; y El arte de razonar, un libro de texto ampliamente utilizado para la introducción a la lógica, ahora en su quinta edición.

Kelley ha dado conferencias y ha publicado sobre una amplia gama de temas políticos y culturales. Sus artículos sobre temas sociales y políticas públicas han aparecido en Harpers, The Sciences, Reason, Harvard Business Review, The Freeman, On Principle, y en otros lugares. Durante la década de 1980, escribió con frecuencia para Revista financiera y empresarial Barrons en temas como el igualitarismo, la inmigración, las leyes de salario mínimo y la Seguridad Social.

Su libro Una vida propia: derechos individuales y estado de bienestar es una crítica de las premisas morales del estado de bienestar y la defensa de las alternativas privadas que preservan la autonomía, la responsabilidad y la dignidad individuales. Su aparición en el especial de ABC y TV de John Stossel «Greed» en 1998 provocó un debate nacional sobre la ética del capitalismo.

Un experto en objetivismo reconocido internacionalmente, ha dado numerosas conferencias sobre Ayn Rand, sus ideas y sus obras. Fue consultor en la adaptación cinematográfica de La rebelión de Atlas, y editor de La rebelión de Atlas: la novela, las películas, la filosofía.

 

Obra principal (seleccionada):

»Conceptos y naturalezas: un comentario sobre El giro realista (de Douglas B. Rasmussen y Douglas J. Den Uyl)», Reason Papers 42, núm. 1, (verano de 2021); esta reseña de un libro reciente incluye una inmersión profunda en la ontología y la epistemología de los conceptos.

Los fundamentos del conocimiento. Seis conferencias sobre la epistemología objetivista.

»La primacía de la existencia» y»La epistemología de la percepción», The Jefferson School, San Diego, julio de 1985

»Universales e inducción», dos conferencias en las conferencias de GKRH, Dallas y Ann Arbor, marzo de 1989

»Escepticismo», Universidad de York, Toronto, 1987

»La naturaleza del libre albedrío», dos conferencias en el Instituto de Portland, octubre de 1986

»El Partido de la Modernidad», Informe sobre políticas de Cato, mayo/junio de 2003; y Navegante, noviembre de 2003; un artículo ampliamente citado sobre las divisiones culturales entre los puntos de vista premodernos, modernos (Ilustración) y posmodernos.

«No tengo que hacerlo«(Diario IOS, volumen 6, número 1, abril de 1996) y»Puedo y lo haré» (El nuevo individualista, otoño/invierno 2011); artículos complementarios sobre cómo hacer realidad el control que tenemos sobre nuestras vidas como individuos.

Ideas e ideologías